• Find out more about Popimedia and #BuildingBusinessSocial

Come and join our CMO events! Find out more today

About

CMO’s are required to deliver on growth and act as profit drivers or face possible expulsion, so says a CMO Council and Deloitte report. Yet only 6% of CMO’s say they are defining routes to revenue across all facets of their business globally. Only 10 percent are embracing customer-direct eCommerce channels and new monetization programs that up sell and cross- sell.

“Join the conversation and create the future”

And a mere 7% say they are looking for strategic partnerships, alliances and acquisitions that drive growth. Popimedia, committed to ensuring relevance for marketers to 2020 and beyond, launches CMO2020; an opportunity for strategic level marketers to join the conversation and create the future.

Our Mission

Ensuring relevance for marketers to 2020 and beyond through shared thinking on performance driven marketing.

Our Vision

Our Vision is to drive CMO thinking through performance driven marketing.

Popimedia is committed to ensuring relevance for marketers to 2020 and beyond, launches CMO2020; an opportunity for strategic level marketers to join the conversation and create the future.

Download the summary of Digital Influence in South Africa

Speakers and Panelists

Hans Zachar
Managing Director
Howard Fox
Commercial Director, GIBS
Prof Geoff Bick
Professor of Marketing, UCT Graduate School of Business
Angus Robinson
Head of Mobility & Innovation at NATIVE VML
Gil Sperling
CTO, Popimedia
Dave Ives
Director of Digital Transformation at Karabina
Ben Wagner
Head of NATIVE VML Cape Town

Events

No current events

Johannesburg Event - The Mesh Club

Date: 9 May 2017 | Time: 08:00 – 11:00 | Location: The Mesh Club

Join Popimedia and Jeremy Maggs as we put CEO’s against CIO’s to gauge the future of digital relevance and responsibility.

Cape Town Event - East City Studios

Date: 12 May 2017 | Time: 08:00 – 11:00 | Location: East City Studios

Join Popimedia and Jeremy Maggs as we put CEO’s against CIO’s to gauge the future of digital relevance and responsibility.

Articles

  • Defining core competencies in the digital economy
  • The CMO Of 2020
  • #CMO2020: The role of marketers in a data-driven world
  • Popimedia hosts debate on the future of the chief marketing officer – CMO2020
  • Gartner’s Berntz Tells CIOs And CTOs: Get Ready To Ride The Wave Of Digital Disruption
  • Accenture MD thinks the CMO of the future core competencies are
  • Will you be around in 2020?
  • Complexity, Constant Change, And The CMO Of The Future
  • The Eight Essential Skills Of The Future CMO
  • Top 5 technology trends 2017

Video Resources

Find out more about Popimedia and #BuildingBusinessSocial

Contact Us

Contact Information

Join the conversation, contribute or request an invitation to one of our events.

Email Address

info@CMO2020.net

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Digital Influence in SA

Popimedia ran research with over 1700 respondents in South Africa in May 2017 to understand DIGITAL INFLUENCE. The research, run by 3rd party research house was to better understand the online behaviour of South Africans in relation to their journey’s relative to certain products, categories and purchasing behaviour. Download a snapshot of the research here.


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